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Mentoring

Are you looking for some inspiration? A new way of coming up with ideas as a team?

A new perspective, a new way of thinking may be what is missing.

Get into the mind of an innovator and learn the tricks I use to come up with new ideas and concepts.

Innovation and concept development for;

  • New product development or revamp old lines with a new way of thinking and marketing.
  • Problem solving
  • Content creation
    • Audio, video, and written media
    • Seminars and workshops

Relevant experience

Matt retired from the ATP Project podcast in March 2021 at that time the podcast was ranked in the top five global health (fitness & nutrition) podcasts with over 400,000 listeners per month. On many occasions the podcast was ranked number 1 internationally in fitness & nutrition category. Podcast was consistently in the top 20 under 'Nutrition' category in Australia for Apple Podcasts.

 

Examples of innovation

  • ATP Science – AMP-V created a new category as a lipid enriched pre-workout beverage to be part of a fat burning campaign or to support maximal performance.
  • ATP Science – Gutright and Gutright Daily Modbiotics ™ is a new category of products for gut health. Modbiotics are natural compounds including polyphenols that help to modify ratios of gut microbes. Working to support our gut health along with other gut health categories such as fibre, probiotics, prebiotics, symbiotics and postbiotics.

 

  • Introduced “Hydrolyzed Collagen Peptides” to Australian marketplace as an alternative to whey and plant protein.
  • Topical innovations with cosmetic body shaping serums and topical vasodilators and therapeutic pain relievers.
  • Ranked 13 in 2018 Australian Financial Review Fast 100
  • Ranked 43 in 2019 Australian Financial Review Fast 100

Awards

GutRight Daily awarded the most innovative product of the year in 2020 by Bodybuilding.com.
2019 Wellbeing supplement of the year award
2019 Breakout supplement of the year award
2019 Stim-Free Pump supplement of the year award
2019 Alpha Venus awarded Female support supplement of the year award
Nutrition Warehouse 2016: 3rd place Brand of the Year award for ATP Science
Nutrition Warehouse 2016: 2nd place Best Women's Supplement award for Alpha Venus
on Warehouse 2016: 1st place Best Men's Supplement award for Alpha Mars
Nutrition Warehouse 2017: 1st place Brand of the Year award for ATP Science
Nutrition Warehouse 2017: 3rd place Supplement of the Year award for T432 Plus
Nutrition Warehouse 2017: 1st place Best Women's Supplement award for Alpha Venus
Nutrition Warehouse 2017: 1st place Best Men's Supplement award for Alpha Mars
Nutrition Warehouse 2017: 2nd place Best Fat Burner award for AMP-V
Nutrition Warehouse 2018: 2nd place Supplement of the Year award for Gutright
Nutrition Warehouse 2018: 2nd place Brand of the Year award for ATP Science
Nutrition Warehouse 2018: 1st place Best Women's Supplement award for Alpha Venus
Nutrition Warehouse 2018: 1st place Best Men's Supplement award for Alpha Mars
Nutrition Warehouse 2018: 1st place Best General Health award for Gutright
Nutrition Warehouse 2018: 2nd place Best Natural Protein award for NOWAY Protein
Nutrition Warehouse 2019: 1st place Best Natural Protein award for NOWAY Protein
Nutrition Warehouse 2019: 2nd and 3rd Best General Health award for Gutright and Multifood respectively
Nutrition Warehouse 2019: 2nd place Best Fat Burner award for AMP-V
Nutrition Warehouse 2019: 3rd place Brand of the Year award for ATP Science
Nutrition Warehouse 2020: 2nd place Best General Health award for Gutright
Creative thinking is not a talent, it is a skill that can be learned. It empowers people by adding strength to their natural abilities which improves teamwork, productivity and, where appropriate, profits.

Edward de Bono

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